Business and IT needs to align to improve enterprise mobile collaboration in 2015

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A report from assessing the state of enterprise mobile collaboration argues that enterprise mobility continues to focus on personal productivity and collaboration is not yet mature.

The study, which was conducted by Scratch Marketing + Media and features more than 1400 respondents, finds that employees struggle to access critical business data across multiple cloud services and enterprise apps.

Here are the key stats and trends from the research:

  • Microsoft is the “undisputed” leader in enterprise collaboration – but that dominance doesn’t translate to enterprises using it as an all-in-one solution. SharePoint, combined with Office 365, were leaders in their respective fields, but Redmond will surely want enterprises to use the rest of its portfolio, such as messaging tool Lync and enterprise social software Yammer. This however doesn’t appear to be the case. “A synergy of using Microsoft tools in concert did not reveal itself in this survey”, the report confirms.
  • As a result of this, companies are “settling for non-secure tools” to enable collaboration between employees. Skype and Google Drive score very highly in business adoption, meaning there is “an undeniable impetus to move towards mobile collaboration even at the risk of employing tools and platforms that are not fully up to the task.”
  • Half of IT respondents believe 2015 to be the “year of mobile enterprise productivity”, expecting a real push in this area next year. Respondents cite Microsoft (50%) as the most likely mobile enterprise innovator in the coming year, followed by Google (35%) and Apple (25%).
  • IT and line of business also needs to align, according to the report. 47% of business are aware of mobile device policy in their companies, compared to 83% of IT, and similarly report lower awareness of email, calendar and contact directory access. The lesson learned from this – if you build it, they won’t necessarily come.

It’s worth noting at this point the lack of surprise at these results, coming as they do from a mobile collaboration provider. Yet CEO Yaacov Cohen sounds out a vital framework.

“To realise the true value of a mobile enterprise, collaboration needs to move well beyond where we are at today,” he writes. “In today’s competitive market, just giving workers the ability to send email, share files or exchange instant messages is simply not enough.

“Enterprises need to extend collaboration initiatives to encompass multi-modal, real-time collaboration in order to streamline projects and complete critical business processes,” he adds. “When this is achieved, enterprise productivity will spike significantly because employees and teams will be able to work together efficiently to get the job done.”

You can check out the full findings here. in hearing industry leaders discuss subjects like this and sharing their use-cases? Attend the co-located IoT Tech Expo, Blockchain Expo, AI & Big Data Expo and Cyber Security & Cloud Expo World Series with upcoming events in Silicon Valley, London and Amsterdam and explore the future of enterprise technology.

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