IDC forecasts Western European mobility revenues to reach $224.8 billion in 2017
Mobility revenues in western Europe are set to reach $224.8 billion in 2017, a marginal increase of 0.1% over the previous year, according to the latest analysis from IDC.
Purchases of mobile hardware, software, and services are expected to grow at a more stable rate in 2019 and 2020, achieving a compound annual growth rate (CAGR) of 0.4% over the 2015–2020 forecast period and reaching $230.3 billion in 2020.
According to the guide, mobile connectivity services currently represent almost 50% of European mobility spending, with consumer counting for more than 73% of this tech category. Hardware, which is driven by smartphones, follows, taking 42% of the mobility market in 2017, a share expected to decrease to 37% in 2020. Interestingly, although delivering just a tiny portion of the full mobility spending, software will be the fastest-growing area, fuelled by enterprise mobility management applications and mobile application development platforms, both expected to grow at a 19% 2015–2020 CAGR.
Moreover, banking, discrete manufacturing, and professional services will also drive the European mobility market across commercial industries, counting for more than 35% of spending (excluding consumer) in 2017 and throughout the forecast period. Looking at growth rates, government, followed by utilities, will grow faster with a 2015–2020 CAGR of around 6%. Consumer will be the only industry with negative growth for the coming years (-1.6% 2015–2020 CAGR), negatively impacted by the expected hardware drop.
If the business mobility European market is considered from a company size perspective, very large companies (with more than 1,000 employees) will drive market growth (7.4% 2015–2020 CAGR) and will count for almost 37% of the market in 2020.
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