Why IT is the new defender of customer anonymization

Back in 2013, the term data breach was hardly used. Now, it feels like it is the new normal – and it has major ramifications for your business from the IT department to the boardroom to your public-facing brand. With consumers increasingly wanting personalised customer experiences, what do you need to know to ensure you tread the fine line between a great customer journey and keeping data truly private?

This whitepaper from Jahia and Enterprise AppsTech looks at the ramifications for your company, your employees, and your brand.

By Jahia, 27 June 2016, 0 comments Categories: Data & Analytics, Privacy